Human Resource Software

posted by admin on Mar 11

Beginning early this year, google made some changes to their search ranking,   in the name of providing more relevant search results for it’s users, google engineers published blog post which indicated there were 11.8% organic search results will be affected, put it this way, google thinks about 12% of it’s search results are really bad and need to manipulated. The update was initiated more than a year ago, and recently I see some of my ranks were lowered considerably, on the other hand almost all keywords promoted by contextual links are not affected, a few of these keywords ranked better than ever, it becomes clear that link building the old way is the thing of past, probably due to link spamming sites being downgraded by google.

What is old way of link building any way? a lot of marketing companies did and are doing the plain link building, they will get links from any websites which accept adding links, these websites will only be updated when new links are being added, and most of them are useless, the name of link spamming sites is justified. The latest google update will definitely downgrade most if not all of these sites, any links on them will be affected too. 

Let’s check out a few examples. In the very beginning, I didn’t know better, I started promote the keyword, Wheel Tie Down, of course with old way of link building, a lot of sites I used had too many links, and the worst thing is that those sites are linking sites only and had no content, not even crap content. In the beginning, the ranking of the keyword in question rise pretty fast, lately the keyword link stayed on the first page for a while, the party was over when google updated it’s algorithm. Now let’s look at another keyword, chain puller , we promoted this keyword with articles and blog posts, almost no plain links, the rank for this keyword is making me real happy. Old and outdated linking campaign lost to content linking, what’s next? In fact the only thing matters here is content, when you create unique and quality content, your rank will improve over time, since search engines are another kind of readers. How do you do it? Writing articles and building blogs, for instance let’s examine this one, baby stroller , I build it as a hobby and kept adding good or mediocre content, you probably think this site won’t rank a all, in reality this site is doing pretty well for more than a few search terms. As far as SEO concerned, creating quality content and article marketing is what we have to do to get great result. Now imagine you have your own blog network, such as Wheel Straps, you will have the power to push any sites up in search engines.

Remember content is king, you just need to create content, get people to enjoy and share your stuff, and put your keywords in the context you’re good to go, this strategy will prevail in short or long term. The virtues, persistence and patience, are essential for your success, you shouldn’t expect things to improve overnight, i.e., selling online or improve your search rankings, let’s keep building and maintaining our blogs until end of the day. Ezine is one of the best article directories out there, new article will be indexed within an hour if not minutes, popular blogs will get your post indexed as soon as you post it, here I am going to show you an article in article directory or on a blog, for instance, Car Mover , quality content, nice presentation, indexed by google, this article serves it’s purpose well.

By the way, if you don’t take social media account, you’re lost. The Twitter tools is a wordpress plugin, you can install it, get a twitter account and API keys, link your blog to twitter, then make sure every new post will post a new tweet, it’s easy and really useful, no one should miss this tool out.

Technorati Tags: Car Mover, Wheel Straps, Wheel Tie Down

posted by admin on Mar 1

  Short while ago google had changed their ranking algorithm,   the reason cited is that google wanted to provide more relevant results, google engineers published blog post which indicated there were 11.8% organic search results will be affected, in another word, google thinks about 12% of it’s search results are really bad and need to manipulated. Google started this change almost one year ago, no wonder I saw a few of my keywords’ ranks dropped like a rock, the good thing is that those keywords promoted by content rich links are not affected, and a few of them even gained a few positions, it’s almost a sure thing that plain link building loses all it’s attraction, at least in the eye of google.

Now what on earth is plain link building and how do people do it? There are a lot of SEO company out there are doing this, they put your links on websites which only exist for holding links, the only updates on those websites are the new links, and most of them are useless, we call these sites link spamming sites. Now google algorithm probably will weed out these sites, all the links on those websites will have the same fate.  

Maybe a few examples will make it clear. It was quite some time ago, I started promote the keyword, Round Sling, it was old way of link building all the way, lately I figured that every site in the campaign had way too many links, and those sites had only links, no real content at all. I would give credit where credit is due, this linking strategy worked, lately the keyword link stayed on the first page for a while, the party was over when google updated it’s algorithm. Something opposite happened to this keyword, chain pullers, we promoted this keyword with articles and blog posts, not too many plain links have been built, the rank for this keyword is making me real happy. Old and outdated linking campaign lost to content linking, what’s next? In fact the only thing matters here is content, as long as you dole out high quality content, your rank will improve over time, since search engines are another kind of readers. How do you do it? Writing articles and building blogs, such as this interesting blog, kaiya eve couture , in the beginning I just post to it casually, lately I added nice stuff left and right, and to my surprise, I have high ranks for some of  competitive keywords. As far as SEO concerned, article marketing with great content is the way to go. Now imagine you have your own blog network, such as Dog Leash, then you will have a powerful weapon in your SEO arsenal.

Bottom line is that you should create great content, share the content with people, in the mean time advertise your business with your content, as long as you don’t stop doing this, you will win over customers and search engines. Whatever you do, you will need persistence and patience, nothing will automatically improve overnight, i.e., selling online or improve your search rankings, now all we need to do is to share our love for creating and sharing great content and not to worry about the search results all the time. One of the best articles directories is EzineArticle, new article will be indexed within an hour if not minutes, popular blogs will get your post indexed as soon as you post it, here I am going to show you an article in article directory or on a blog, have a taste of this one, Round Sling, quality content, nice presentation, indexed by google, this article serves it’s purpose well.

By the way, we have hot social media now, no one can afford to not using them. One thing you can do for your blogs is to install twitter tools, get a twitter account and API keys, link your blog to twitter, then make sure every new post will post a new tweet, it’s simple and elegant, if you don’t use this tool it’s just too bad.

Technorati Tags: Dog Leash, Round Sling